Section 2.2 Communication and Dissemination - How to tailor an effective dissemination and communication plan? (February 2024)

Welcome to our webinar designed to help you master Section 2.2 of your Horizon Europe proposal, focusing on optimizing your project's impact through strategic communication and dissemination planning. 

This session delves into the critical essence of Section 2.2, providing you with a comprehensive roadmap to craft a powerful communication and dissemination strategy right within your proposal. We’ll assist you in understanding your project objectives from the communication point of view, identifying your target audience, and structuring a detailed plan to engage them effectively. 

Throughout the webinar, we won't just walk you through theoretical concepts; we’ll present you with real submitted proposals, offering insightful examples and best practices to illustrate impactful strategies. We'll show you what evaluators will be looking out for, and we’ll guide you on how to align your strategy with their expectations, ensuring your proposal shines through evaluation stages. 

Moreover, we'll see how to tackle the target group analysis and needs assessment, essential components in crafting a robust communication strategy and we'll touch upon some exploitation strategies. 

By the end of this session, you’ll understand how to structure a comprehensive draft Plan for Exploitation and Dissemination of Results, setting the stage for your project's success. 

Topics covered 

• Take a look at the 2.2 section requirements. 

• Start jotting down your draft communication and dissemination strategy. 

• Learn from submitted proposals and the evaluators’ perspective. 

• Introduce the elements of target group analysis and needs assessment.  

• Explore types of exploitation strategies and what can be recommended depending on your idea. 

• Look into the structure of a Plan for Exploitation and Dissemination of Results. 

The webinar is accessible for 12 months after the purchase under "My Account".