From consortium building to an effective communication strategy - comparing and contrasting two EU funded projects
Special Focus series
Working on an H2020 project is not an easy job, right?
If your institution is involved in the Work Package of Dissemination and Communication, you need to consider many aspects which, on the one hand, will make your project recognisable to your audience and on the other hand, attract the attention of the EU authorities.
How can you achieve it?
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As a Dissemination and Communication Task Leader you need to think of the following:
- How to find out your audience
- How to select the right partners & build a strong consortium
- What channels and tools to use to enhance your project’s visibility
- How to build your branding strategy & visual identity
- How to set up engaging online campaigns
Let’s address all these points and analyse them step by step using our EU funded projects, as case studies. We know that the best way to learn is through interaction and active participation. So, we will create engaging games and quizzes to fully guarantee knowledge transfer.
At the end of this webinar, you will understand all the ways and the tools to make your EU project widely recognised and successful in your field.
Who we are
Europa Media is Europe's leading provider of practice-driven training courses on developing and managing projects under the EU's research and innovation programmes since FP5. Over the past 20 years, our team has been directly involved in writing successful proposals and coordinating and managing projects. Under Horizon 2020, we have been involved in over 20 projects as coordinators and partners. Our training courses are designed based on this direct experience we have from our own proposals and projects. They are therefore quite hands-on with real-life examples and stories. This practical approach has attracted over 10,000 participants to our training courses from all over the world in the past 15 years.
Aleksandra Zivanovic is a dissemination/ communication and social media manager at Europa Media with 2 years of experience in working with Horizon 2020 projects (Uniseco- agroecology, Coastal- rural and coastal collaboration, Aqua Lit marine litter, Bioplat - biofuel, Tasio- energy heatwaste, S2A energy efficiency for startups US- startups). She is responsible for the project's social media performance, campaigns and proper communication/ dissemination. Aleksandra has graduated from the Corvinus Business University obtaining a degree in Marketing and holds a B.A in Communications and Media. Aleksandra is interested in gender equality, media censorship, media freedom and coverage topics.
Evdokia Bairampa is a dissemination/ communication and social media manager at Europa Media involved in various Horizon 2020 projects (SPEAR, BuildERS, CoastObs, AQUA-LIT, MindSTEP etc) supervising the implementation of Europa Media's projects related activities - including social media and communication campaigns and ensuring the proper branding of the projects. Evdokia graduated from the Vrije Universiteit Brussels holding a diploma in Communication and EU Media Studies and completed her B.A in University of Macedonia in the department of Balkan, Slavic and Oriental Studies. Evdokia worked in the communication department of different EU regional organisations including the European Federation of Journalists, UNCRC Policy Center, as well as startups and companies. Evdokia is deeply interested in EU politics, international relations, media related topics, as well as migration, gender rights and environment.